01 / THE GOLFER
For the golfer trying to get better.
You might be picking up a club for the first time. You might be playing every weekend. Wherever you are, there is always a next step. We want to make it easier to find yours.
We started FORE because we love golf.
Golf has given us a lot. The people we've met. The places we've played. The coaches who've helped us. The hours spent practising, competing, learning and simply enjoying being out there.
FORE is...
02 / THE COACH
For the coach who wants to help people improve.
Coaches spend too much time finding students and managing everything around the lesson. We want to make it easier for the right golfers to find them.
03 / THE FACILITY
For the people who create places to play.
Ranges, academies, courses and facilities are where golfers meet, practise, learn and become part of the game. We want to help these places become easier to discover, easier to run and more connected.
04 / THE NEXT GENERATION
For the next generation of golfers.
Every golfer starts somewhere. A first swing. A first lesson. A first tournament. Behind each one is usually a parent, a coach or a facility. We want to help more of those journeys happen.
Two perspectives. One idea.
Itish Arora
Founder & CEOMy journey into golf started as a parent trying to help my son navigate the game.
Like many parents, I found myself constantly searching for answers. Which coach was right? Which facilities offered the best opportunities? What tournaments should he play? How do you measure progress?
The more involved I became, the more I realized how difficult it was to find reliable information. So much of the journey depended on who you knew, who you could ask, or whether someone happened to point you in the right direction.
Golf already has talented coaches, great facilities and passionate people. What was missing was a way to connect them.
My professional journey has been across sales, partnerships and operations, working with people and businesses to build, grow and run organisations. I saw an opportunity to bring that experience to a game I had become deeply invested in personally.
Savdeep Kadian
Founder, CPOI've been playing golf for more than ten years. I started with a club a coach lent me, spent my early years in junior training camps, and gradually worked my way through the national junior and amateur circuits.
I've played at courses and facilities across the country, meeting juniors, amateurs, professionals, coaches, parents and people picking up a club for the first time. I've seen almost every side of the game.
And everywhere I've gone, I've seen the same thing: there is a lot of golf out there, but very little connecting it. Most of the time, you find things because someone happens to tell you about them.
A coach recommendation. A better facility. A junior program. A tournament. The right place to practise. You get lucky, or you don't.
I've spent more than a decade finding my way through golf. Now I want to build something that makes that journey easier for the next golfer.
Help us build FORE.
If you run a facility, academy, institution or golf business, we want you to be part of building FORE with us.
Bring what you already do, help us shape the platform and help us build a better connected golf ecosystem.
From India to the world.
FORE is being built in India.
This is the golf community we know. These are the golfers, coaches, parents, academies, ranges and facilities we've spent years around.
We've seen the enthusiasm for the game. We've seen the talent. We've also seen people building great things with limited tools, and golfers trying to find their way through a fragmented ecosystem.
So we're starting here. We'll learn here, build with this community and see how far we can take it.
What we learn in India should have a place far beyond India.
If you're part of golf,
you're part of FORE.
You might be picking up a club for the first time.
You might have been playing for fifty years.
You might be a golfer, a parent, a coach or a facility.
You might simply be someone who loves the game.
Wherever you are in golf, there is a place for you here.
We're building FORE for the game we love.
And we're building it with you.
— Itish & Savdeep
And we're building it with you.
— Itish & Savdeep